The Sears, Roebuck & Company
Over the course of Sears Roebuck & Company's history, several different lines of phonographs and record labels were sold in stores and through the catalog service such as Harvard Talking Machine, Oxford Graphaphone and Silvertone Phonograph.
1905, Harvard Talking Machine brand was an inexpensive external-horn disc phonographs made by Columbia and several other phonograph companies.
Below are several ads from the Sears Roebuck & Co. catalogs of 1906 and 1909.
Below is the Harvard Junior with Columbia Cylinder Records.
Harvard, Oxford and Silvertone.
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